Affiliate Disclosure

What affiliate links are

Some of the links to third-party tools on this site are affiliate links. If you click one and then purchase the tool, we may earn a commission from the vendor at no additional cost to you.

Affiliate links are the primary way we fund the site. Without them, we would need to charge accountants to use the matchmaker or sell sponsorships that would compromise our neutrality. Affiliate links let us keep the site free and honest.

How affiliate links affect our matches

They do not.

• Match scores are generated by a rule-based model that compares each tool's published specifications with what your firm tells us it needs.
• A vendor paying a higher commission does not move its tool up the rankings.
• A vendor paying no commission at all (because no affiliate program exists, or because we have not joined it) is scored on exactly the same criteria as one that does.
• We include tools that do not have affiliate programs whenever they fit. Our neutrality is the product.

You can read the full scoring methodology on our About page.

Where you will see affiliate links

Any page that carries affiliate links says so. You will see a note on:

• Individual tool profile pages.
• Comparison and listicle articles.
• The matchmaker results page, where relevant.
• The footer of every page on the site.

Non-affiliate links are not flagged as anything in particular. They are just links.

Display advertising

Some pages on this site may include display advertising. These ads are chosen by third-party ad networks, not by CurateSuite, and never affect tool rankings or recommendations.

We do not accept sponsored placements, paid rankings, or paid editorial content. The only commercial relationships that can influence what appears on the site are the affiliate relationships disclosed above, and even those do not affect match scores.

Regulatory compliance

We follow the relevant advertising and endorsement rules for the markets we serve:

• United States. FTC Guides Concerning the Use of Endorsements and Testimonials in Advertising (16 CFR Part 255). Our affiliate relationships are disclosed clearly and conspicuously wherever a recommendation appears alongside an affiliate link.
• United Kingdom. UK Advertising Standards Authority (ASA) guidance on affiliate marketing and the CAP Code rules on identifying commercial content.
• European Union. The Unfair Commercial Practices Directive, as implemented in each member state.

Contact

Questions about how we earn money or whether a specific link is an affiliate link: send us a message via the contact form.