
QuickBooks Online
Cloud bookkeeping and accounting for small and mid-sized firms and their clients.
Last checked Read from QuickBooks Online's published pricingHow we check prices
Overview
With the largest market share of any small-business accounting platform in the US and over 750 connected apps, QuickBooks Online covers automated bank feeds, transaction categorization, invoicing, payroll add-ons, and financial statements for solo, small, and mid-sized accounting firms. Most US-based clients your firm onboards will arrive with at least some familiarity with it.
The platform suits solo bookkeepers, small firms, and mid-sized practices managing client books up to around 50 staff. The ProAdvisor program gives accountants a dedicated dashboard for managing multiple client files, wholesale pricing on client subscriptions, and priority support. Mobile apps for iOS and Android let both accountants and their clients capture receipts, approve invoices, and check balances on the go.
QuickBooks Online works with over 750 apps including Stripe, PayPal, Shopify, HubSpot, Salesforce, and Zapier. Bank feeds pull transactions from most major US, UK, Australian, and Canadian banks automatically. Class and location tracking on the Plus plan supports firms with multi-entity or project-based clients. Excel and Google Drive integrations cover reporting exports and document storage.
QuickBooks Online pricing is per client entity, with US list prices from Intuit. The Free plan costs $0 a month and includes one user, no accountant access, two invoices a month, one bank connection, a profit and loss report, and chat support; it lacks a mobile app and third-party connections, so it won't work if a firm needs to manage the books. Paid plans start with Simple Start at $38 a month for one user plus access for two accountants and basic accounting and invoicing. Essentials is $85 for three users, bill payments, and multi-currency. Plus is $140 for five users, inventory, and project tracking. Advanced is $340 for up to 25 users, batch invoicing, workflow automations, and a dedicated account team. Intuit Enterprise Suite has custom pricing for mid-sized businesses needing advanced inventory and reporting. A 30-day free trial is available on paid plans.
Key facts
- Starting price
- Free
- Pricing model
- Per entity
- Free trial
- Yes
- Free tier
- Yes
- Deployment
- Cloud, Mobile
- Geography
- US, UK, AU, CA, Global
- Founded
- 1983
- Support
- Phone, Chat, Email, Knowledge Base, Community Forum
- Languages
- English, Spanish, French
- Works with
- Excel, Google Drive, Stripe, Paypal, Shopify, Hubspot, Salesforce, Zapier, Slack
- Last checked
- 2026-09-04
Pros and Cons
Pros
- US-based firms whose clients are sole traders, small businesses, or up to about fifty staff.
- Solo bookkeepers and small practices that want the largest small-business app ecosystem (over 750 integrations).
- ProAdvisor-enrolled firms that want a wholesale-pricing dashboard for managing multiple client files.
Cons
- Mid-market clients that have outgrown QBO's reporting depth. Sage Intacct or NetSuite suit them better.
- UK firms that need MTD-leading workflow. Most UK practices default to Xero for that workflow.
- Practices wedded to non-Intuit tax-prep ecosystems where QBO sync is not the primary value.
Pricing
| Tier | Price | Billing | Features |
|---|---|---|---|
| Free | $0 | Per month, no credit card required | One user, no accountant access, up to two invoices a month, one bank connection, profit and loss report, and chat support. No mobile app or third-party app connections. |
| Simple Start | $38 | Per month | One user, income and expense tracking, invoicing, bank reconciliation, and basic reports. |
| Essentials | $85 | Per month | Three users, bills and bill payments, time tracking, and multi-currency. |
| Plus | $140 | Per month | Five users, project profitability, inventory tracking, and class or location tracking. |
| Advanced | $340 | Per month | Up to 25 users, custom roles, batch invoicing, workflow automations, and dedicated account team. |
| Intuit Enterprise Suite | Custom | Custom | Mid-sized business tier with advanced inventory, advanced reporting, and dedicated support. Custom pricing on inquiry. |
Compare QuickBooks Online head to head
Side by side on pricing, integrations and fit, from the same checked records as this page.
Frequently asked questions
What is the difference between QuickBooks Online tiers?
Is QuickBooks Online good for a UK firm?
What AI features does QuickBooks Online have today?
Can I manage a multi-entity firm on QuickBooks Online?
Should I move clients from QuickBooks Desktop to QuickBooks Online?
What does the QuickBooks ProAdvisor program offer accountants?
How many apps connect to QuickBooks Online?
Does QuickBooks Online have a free plan?
Featured in
- Best Sage Intacct Alternatives for Growing Firmscomparison · 7 min read
- Best Xero Alternatives With AI Features in 2026comparison · 8 min read
- Best Wave Accounting Alternatives in 2026comparison · 6 min read
- Accounting Software Comparison: AI Tools Side by Side (2026)comparison · 10 min read
- Top QuickBooks Alternatives in 2026comparison · 9 min read
- AI Accounting Tools That Work Without Training: Plug-and-Play Optionslist · 6 min read
Show all 24 articles
- AI Tools for Firm Partners and Managers: Strategic, Not Just Operationalguide · 7 min read
- Best AI Tools for Bookkeepers: From Data Entry to Client Deliveryguide · 7 min read
- AI Tools by Firm Size: How to Choose for Solo, Small, and Mid-Size Firmsguide · 7 min read
- FreshBooks vs QuickBooks: Which Fits Your Firm in 2026?comparison · 8 min read
- QuickBooks Online vs Zoho Books: AI Features Comparedcomparison · 8 min read
- QuickBooks vs Xero: Which AI Is Actually More Useful?comparison · 8 min read
- Wave vs QuickBooks Online: When Free Is Enough for a Clientcomparison · 8 min read
- AI Accounting Tools Pricing Compared: What Things Actually Cost in 2026comparison · 10 min read
- Best AI Tools for Accounts Receivable and Cash Collectionlist · 11 min read
- Best AI Bookkeeping Assistants in 2026list · 9 min read
- Automated Journal Entries: Tools and Setup Guidelist · 9 min read
- Best General Ledger Software for Accounting Firmslist · 9 min read
- AI Bookkeeping: What It Automates and Where It Still Failslist · 9 min read
- Best AI Bookkeeping Software in 2026list · 9 min read
- 12 Best AI Tools for Accountants in 2026guide · 12 min read
- Best AI Tools for Small US Accounting Firms in 2026guide · 10 min read
- AI Bookkeeping Tools Compared: What Actually Saves Time?comparison · 10 min read
- AI Tools for Solo Practitioners: A Practical Guideguide · 10 min read
User reviews
See what other accounting professionals say about QuickBooks Online on independent review platforms.
Alternatives to QuickBooks Online
Other AI tools in the Core ledger and bookkeeping category.